In the first quarter of the year 2019, ICO(Initial Coin Offering) - a digital fundraising mechanism was the hottest topic in the crypto marketplace. Yet, It doesn’t go well due to the lack of regulation in the token offering.
In ICOs, Investors are not guaranteed any rights legally for their token and token publishers do not have any responsibilities towards their investors. Certainly, The cryptocurrency marketplace was scanning for the alternative legal fundraising mechanism.
At that time, Security token offering arises in the market place which replaces ICO. The success rate of STO and it’s unique features will tend the business people to start STO project in the crypto world. That ‘s great. But keep in mind that before entering into any business, you need to know completely about it from head to toe to stay top in the niche marketplace.
Let’s see the procedure to promote your STO.
Promoting your STO digitally will create a massive audience base for your Project. Yes..!! It also builds a positive brand impression in your niche marketplace.
Online marketing is now ruling the current business world. Many crypto startups are already started to promote their project digitally. If you didn’t get into the world of digital marketing then It’s the right time to enter into the digital marketing world.
Yeah..!! Start to promote your STO project globally via suitable STO marketing services and gain more potential investors around the world. Be careful while choosing the right STO marketing service provider for your project.
Save your time by hiring us. Yeah..!! SEO Warriors - one of the fast-growing STO Marketing Agency which offers winning STO marketing services for all the clients and help them to meet their business goal at the right time.
Well, Here’re the effective steps to market your STO
1)Build a business website
Building a business website for STO is a mandatory part of the marketing process. The website acts as the bridge between general users and the site owner.
This was the place where accredited investors will come and they will know about your STO project. A website must be filled with full information about your STO project like key features, benefits of investing in your STO and, what the solutions that your STO provides, etc.
The landing page of the website must be in an eye-catchy manner. Because this will attract investors and make them take off the aspired action.
Things need to be on websites,
1. Detailed Whitepaper
2. The website must be in a well-structured format
3. Optimize website loading speed.
4. Must be in a mobile-friendly manner.
5. Filled with high-quality unique content.
6. Focus on user experience.
7. Must have a FAQ section.
2) Search Engine Optimization(SEO):
It is the process of driving quality user traffic towards your website organically. SEO practices will list your business website at the top of the Search Engine Result Pages(SERPs) when the interested users searched your business keyword.
This will create a positive impression and gain maximum exposure for your STO project across the globe.
3) Pay Per Click(PPC):
Pay per click is the payable advertising method which offers quality user traffic towards your business website immediately under your cost control. Reach out your STO project widely with best PPC marketing strategy.
4)Promote on social mediums:
Social media - Biggest advantages for business people to promote their business at very low-cost. Yeah..!! Without spending more money, you can reach your STO project globally, increase the fan base for your STO project, and turn the interested users into investors by engaging them on social mediums.
Start to promote your STO project worldwide via top social media platforms like Facebook, Twitter, LinkedIn, Pinterest, Instagram, Telegram, etc.
5) Content marketing:
Generally, most of the people said that “Content is king”. Yeah..!! That’s true. Content has the power to engage with the global audience. Create and share the right content about your STO project frequently on the various medium will help to gain the trust among the audience.
6) Forum participation:
Currently, there are a number of the crypto-related forum available where tons of people are interacting with one another about their queries and share the new updates in the crypto marketplace.
Here, There is a lot of possibilities to spread your STO project and make the general audience to talk about your STO.
7) Press release:
It is one of the ways for reaching your STO to the large audience base. Officially announces your launch of STO project in the free press release forum websites.
Continually update in press releases will gain a positive brand impression for your STO project.
Hire us to create big brand exposure for your STO project and earn huge capital for your venture from globally accredited investors.